LEARNING EXPERIENCE DESIGN FOR NUTRITION, HEALTH & WELLNESS

elearning that clicks — and sticks

Welltivity turns dense nutrition, health, and wellness content into eLearning that people actually finish — and remember. Built for HCP audiences, patient journeys, public health initiatives, and the brands who help people live well.

Trusted by Nestlé Nutrition, Metagenics, Environmental Justice Strong, and the University of South Carolina

LEARNING EXPERIENCE DESIGN (LXD)

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eLEARNING

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INSTRUCTIONAL DESIGN

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CURRICULUM DEVELOPMENT

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MEDICAL EDUCATION

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MICROLEARNING

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HCP TRAINING

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PATIENT EDUCATION

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BEHAVIOR-CHANGE LEARNING

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CME DEVELOPMENT

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PUBLIC HEALTH TRAINING

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L&D

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LEARNING EXPERIENCE DESIGN (LXD) ⦿ eLEARNING ⦿ INSTRUCTIONAL DESIGN ⦿ CURRICULUM DEVELOPMENT ⦿ MEDICAL EDUCATION ⦿ MICROLEARNING ⦿ HCP TRAINING ⦿ PATIENT EDUCATION ⦿ BEHAVIOR-CHANGE LEARNING ⦿ CME DEVELOPMENT ⦿ PUBLIC HEALTH TRAINING ⦿ L&D ⦿

what we do

eLearning

Open brochure with sections on fiber-rich foods, physical activity, and social engagement. Features images of fresh vegetables and people exercising and socializing.

Welltivity is a nutrition, health & wellness design studio building end-to-end learning experiences that make science usable.

INSTRUCTIONAL & CURRICULUM DESIGN

Learning objectives, scaffolded modules, knowledge checks, and certifications mapped to your audience’s real-world decisions.

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INTERACTIVE COURSE DEVELOPMENT

Storyline, Rise, Captivate, and custom HTML5 builds. Branching scenarios, simulations, and interaction patterns that hold up under real-world use.

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VISUAL & MOTION DESIGN

Custom illustration, motion graphics, and microlearning videos that make complex science feel approachable.

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MEDICAL & SCIENTIFIC ACCURACY

Built for medical, legal, and regulatory review. Citation-tracked, version-controlled workflows your MLR team will recognize.

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ACCESSIBILITY & LOCALIZATION

WCAG 2.1 AA and Section 508 conformance with screen reader support, keyboard navigation, and closed captioning. XLIFF-ready translation workflow supporting 30+ languages.

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LMS DELIVERY & REPORTING

SCORM 1.2 / 2004 and xAPI delivery. Assessment and dashboards built on Storyline’s and Rise’s native reporting — so your LMS shows completion, scores, and learner progress without custom integration.

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why we’re loved

Four things that clients keep telling us

  • A black and white line icon of a content looking face with a key seemingly reaching into their brain to unlock what is within.

    “Mind meld.”

    Welltivity works as a trusted advisor, not an order-taker — anticipating what's needed, adding to the brief, and handing work back polished with the thinking already done. 

    Backed by Tiffany Martin, Senior Manager, Category Strategy, Nestlé Nutrition North America

  • A black and white line icon of a sports playbook, depicted as x’s and o’s with an arrow pointing the direction of the play.

    “An experienced, thoughtful team.”

    No interns. Senior creatives doing the work end-to-end means a knowledgeable team that understands your objectives from the start — and delivers when it matters most.

    Backed by Lyndsey Huss, Nutrition Science Manager

  • A black and white line icon of a plant sprouting from a laptop.

    "Brought our project to life.”

    Dense research and clinical data hand off as documents. They come back as experiences — visually engaging and narratively cohesive. Visual creativity isn't the bonus round. It's the deliverable.

    Backed by Sara Wilcox, PhD, Director, University of South Carolina, Prevention Research Center

  • A black and white line icon of an hourglass surrounded by a circular arrow, representing a fast pace.

    “At an impressive pace.”

    Tight first rounds, fewer revisions, and quick turnarounds. Speed isn't a tradeoff with quality here — it's built into how the process moves.

    Backed by Sunaina Tuli, Senior Brand Manager, Nestlé USA

CaseStudy-Fallback.png
University of South Carolina logo with the university's name in white text on a black background and a red square featuring a white palmetto tree and crescent.

case study

USC Prevention Research Center
A national behavior-change curriculum, scaled on schedule & beyond expectations

USC's Prevention Research Center built FAN (Faith, Activity & Nutrition) to address health disparities in under-resourced communities through churches. Demand outgrew in-person training, and earlier partners hadn't "gotten it." USC came to Welltivity to translate the full curriculum into 8 online modules: every one delivered on schedule, with results that exceeded what the team had expected.

"Quite frankly, the favorable responses exceeded our expectations."

— Sara Wilcox, PhD, Director, USC Prevention Research Center

8

modules, 30-day cadence

500+

graphics & interactions

4.4

mixed-media effectiveness (rating out of 5)

WHO WE serve

If your work helps people live well, we’re built to support you

We partner with CPG marketing teams, health and wellness brand managers, university researchers, and public health program leaders.

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    BRANDS & INDUSTRY

    Organizations bringing nutrition, health, and wellness solutions to market.

    • Global consumer packaged goods (CPG)

    • Health & wellness brands

    • Life sciences companies

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    EDUCATION & RESEARCH

    Academic and research teams translating science into learning that changes behavior.

    • Universities & academic institutions

    • Clinical research organizations

    • Scientific & nutrition research groups

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    PUBLIC & COMMUNITY HEALTH

    Organizations improving health outcomes across communities.

    • Public health outreach programs

    • Faith-based health initiatives

    • Government health agencies

LEARNING & DEVELOPMENT

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TRAINING & ENABLEMENT

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HCP EDUCATION

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SCIENTIFIC COMMUNICATIONS

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CURRICULUM DEVELOPMENT

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CONTINUING EDUCATION

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RESEARCH TRANSLATION

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PUBLIC HEALTH EDUCATION

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COMMUNITY HEALTH EDUCATION

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PATIENT EDUCATION

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BEHAVIOR CHANGE

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NUTRITION EDUCATION

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MATERNAL & CHILD HEALTH

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LEARNING & DEVELOPMENT ⦿ TRAINING & ENABLEMENT ⦿ HCP EDUCATION ⦿ SCIENTIFIC COMMUNICATIONS ⦿ CURRICULUM DEVELOPMENT ⦿ CONTINUING EDUCATION ⦿ RESEARCH TRANSLATION ⦿ PUBLIC HEALTH EDUCATION ⦿ COMMUNITY HEALTH EDUCATION ⦿ PATIENT EDUCATION ⦿ BEHAVIOR CHANGE ⦿ NUTRITION EDUCATION ⦿ MATERNAL & CHILD HEALTH ⦿

WHat WE build

Snapshot of recent eLearning builds

wHY WE WIN

In their words, not ours

  • “These modules made it fun while being in depth and attainable.”

    Online Training Participant, University of South Carolina, Arnold School of Public Health, Department of Exercise Science

  • “Please share my sincere appreciation with your team for their professionalism, thoughtfulness, and excellent work. The Prevention Research Center is truly grateful to have found you. Welltivity offers a unique skillset that was instrumental in bringing our project to life.”

    Sara Wilcox, PhD, Director, WYHH/FAN Walking with Purpose Course
    USC Prevention Research Center, Arnold School of Public Health, Department of Exercise Science

  • “…worthy of special note, since it takes much of the EJ Strong curriculum, along with accompanying graphics, videos, and case studies, and makes it available to anyone who is interested… can be taken by individuals or used by community groups or classes and does not require additional facilitation or interpretation.”

    Featured in the research paper published in GeoHealth on the online course Welltivity developed with the USC Arnold School of Public Health.

    ‍— Daniel J. Kilpatrick, PhD, MPH, CEPR

  • “This module content for the study is amazing. It has never been brought to life in a more dynamic, creative, and quality way." 

    Courtney Monroe, PhD, University of South Carolina, Arnold School of Public Health, Department of Exercise Science

  • “Beyond anything we could have envisioned. Over the moon.”

    Courtney Monroe, PhD, University of South Carolina, Arnold School of Public Health, Department of Exercise Science

  • “Creative, solution-oriented, and knowledgeable — Welltivity brings health and wellness communication alive. We worked with them for months on a project that included videos, unique graphics, and interactive activities for gastrointestinal health education. They quickly turned around revised versions of the content. I strongly recommend them for training and communication on healthcare and science.”

    Noelle Patno, PhD, Chief Scientific Officer, Bened Life

WHERE WE SHOW UP

Delivering to the teams helping people live well

Trusted by and presented to the world's leading health and wellness brands, universities, and public health partners — 100+ eLearning courses over the past decade — backed by 30+ years of Welltivity studio expertise.

Collection of logos from various organizations including Nestlé Nutrition, Metagenics, SC Department of Environmental Services, WIC, National CACFP Association, University of South Carolina, NIH, Clemson University, and the American Academy of Pediatrics.
Collection of logos from various organizations including Nestlé Nutrition, Metagenics, SC Department of Environmental Services, WIC, National CACFP Association, University of South Carolina, NIH, Clemson University, and the American Academy of Pediatrics.
Collection of logos for organizations including Nestlé Nutrition, Metagenics, SC Department of Environmental Services, WIC, NIH, National CACFP Association, University of South Carolina, Clemson University, and American Academy of Pediatrics.

who WE are

The strength to live our purpose starts with informed wellness

A woman in cycling gear holding a bicycle over her shoulder, standing on a bridge beside water with a large bridge structure in the background on a clear, sunny day.

Hi, I'm Michele — founder of Welltivity.

I believe each of us has a unique mission on this earth, and that we need strong minds and bodies to live it out in service of others. Strength doesn't happen by accident. It's built: through informed nutrition, intentional movement, and the everyday choices that come from understanding how our bodies and minds actually work.

I live that belief on the trails I run, roads I cycle, in the open water I swim, and at the start line of every race. But long before any finish line, the real work was learning how to fuel the body and mind, turning aspiration into action through knowledge.

That's exactly the work Welltivity does for the brands, researchers, and public health teams we partner with. They have the science that helps people live healthier, stronger lives. Our job is to make that science clear, engaging, and usable, so it reaches the people who need it and gives them what they need to live their own purpose well.

Michele Schaafsma, Founder & Creative Director, Welltivity

Frequently Asked Questions

eLearning

  • Most projects begin with a discovery sprint to align on audience and learning objectives, followed by instructional design, visual development, structured review support (Medical, Legal, Regulatory, and Quality Assurance — MLR/QA), and final delivery. Most projects run 8–16 weeks, depending on scope.

  • We design interactive eLearning modules, microlearning courses, onboarding programs, and continuing education content — built to engage learners and drive real behavior change.

  • We build courses using Articulate Storyline, Rise, and Adobe Captivate, allowing flexible design, interactivity, and LMS compatibility. We deliver SCORM-compatible packages designed to work with most learning management systems. We also support video-based learning and visual content developed in a variety of tools.

  • Yes. We frequently transform existing presentations into interactive learning experiences with navigation, quizzes, and learner engagement built in.

  • Yes. We support storyboard development, script writing, and instructional design to ensure content flows clearly and supports learning objectives.

  • Absolutely. Many projects begin with existing materials. We collaborate with subject matter experts to organize content, clarify messaging, and modernize courses with updated visuals, improved usability, and enhanced learner engagement.

  • Yes. We design courses using accessibility best practices, including structured navigation, keyboard usability, and screen reader compatibility aligned with accessibility standards.

  • Send a brief or describe what you're working on using the contact form below or email hello@welltivity.com. We'll respond within one business day.

how can we help?

Whether you have a brief in hand or a half-formed idea, we’d love to hear it.
We’ll get back within one business day with thoughts, questions, and a path forward.

Submit the form below, or email us at hello@welltivity.net‍ ‍