LEARNING EXPERIENCE DESIGN FOR NUTRITION, HEALTH & WELLNESS
elearning that clicks — and sticks
Welltivity turns dense nutrition, health, and wellness content into eLearning that people actually finish — and remember. Built for HCP audiences, patient journeys, public health initiatives, and the brands who help people live well.
Trusted by Nestlé Nutrition, Metagenics, Environmental Justice Strong, and the University of South Carolina
LEARNING EXPERIENCE DESIGN (LXD)
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eLEARNING
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INSTRUCTIONAL DESIGN
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CURRICULUM DEVELOPMENT
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MEDICAL EDUCATION
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MICROLEARNING
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HCP TRAINING
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PATIENT EDUCATION
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BEHAVIOR-CHANGE LEARNING
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CME DEVELOPMENT
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PUBLIC HEALTH TRAINING
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L&D
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LEARNING EXPERIENCE DESIGN (LXD) ⦿ eLEARNING ⦿ INSTRUCTIONAL DESIGN ⦿ CURRICULUM DEVELOPMENT ⦿ MEDICAL EDUCATION ⦿ MICROLEARNING ⦿ HCP TRAINING ⦿ PATIENT EDUCATION ⦿ BEHAVIOR-CHANGE LEARNING ⦿ CME DEVELOPMENT ⦿ PUBLIC HEALTH TRAINING ⦿ L&D ⦿
what we do
eLearning
Welltivity is a nutrition, health & wellness design studio building end-to-end learning experiences that make science usable.
INSTRUCTIONAL & CURRICULUM DESIGN
Learning objectives, scaffolded modules, knowledge checks, and certifications mapped to your audience’s real-world decisions.
INTERACTIVE COURSE DEVELOPMENT
Storyline, Rise, Captivate, and custom HTML5 builds. Branching scenarios, simulations, and interaction patterns that hold up under real-world use.
VISUAL & MOTION DESIGN
Custom illustration, motion graphics, and microlearning videos that make complex science feel approachable.
MEDICAL & SCIENTIFIC ACCURACY
Built for medical, legal, and regulatory review. Citation-tracked, version-controlled workflows your MLR team will recognize.
ACCESSIBILITY & LOCALIZATION
WCAG 2.1 AA and Section 508 conformance with screen reader support, keyboard navigation, and closed captioning. XLIFF-ready translation workflow supporting 30+ languages.
LMS DELIVERY & REPORTING
SCORM 1.2 / 2004 and xAPI delivery. Assessment and dashboards built on Storyline’s and Rise’s native reporting — so your LMS shows completion, scores, and learner progress without custom integration.
why we’re loved
Four things that clients keep telling us
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“Mind meld.”
Welltivity works as a trusted advisor, not an order-taker — anticipating what's needed, adding to the brief, and handing work back polished with the thinking already done.
Backed by Tiffany Martin, Senior Manager, Category Strategy, Nestlé Nutrition North America
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“An experienced, thoughtful team.”
No interns. Senior creatives doing the work end-to-end means a knowledgeable team that understands your objectives from the start — and delivers when it matters most.
Backed by Lyndsey Huss, Nutrition Science Manager
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"Brought our project to life.”
Dense research and clinical data hand off as documents. They come back as experiences — visually engaging and narratively cohesive. Visual creativity isn't the bonus round. It's the deliverable.
Backed by Sara Wilcox, PhD, Director, University of South Carolina, Prevention Research Center
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“At an impressive pace.”
Tight first rounds, fewer revisions, and quick turnarounds. Speed isn't a tradeoff with quality here — it's built into how the process moves.
Backed by Sunaina Tuli, Senior Brand Manager, Nestlé USA
case study
USC Prevention Research Center
A national behavior-change curriculum, scaled on schedule & beyond expectations
USC's Prevention Research Center built FAN (Faith, Activity & Nutrition) to address health disparities in under-resourced communities through churches. Demand outgrew in-person training, and earlier partners hadn't "gotten it." USC came to Welltivity to translate the full curriculum into 8 online modules: every one delivered on schedule, with results that exceeded what the team had expected.
"Quite frankly, the favorable responses exceeded our expectations."
— Sara Wilcox, PhD, Director, USC Prevention Research Center
8
modules, 30-day cadence
500+
graphics & interactions
4.4
mixed-media effectiveness (rating out of 5)
WHO WE serve
If your work helps people live well, we’re built to support you
We partner with CPG marketing teams, health and wellness brand managers, university researchers, and public health program leaders.
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BRANDS & INDUSTRY
Organizations bringing nutrition, health, and wellness solutions to market.
Global consumer packaged goods (CPG)
Health & wellness brands
Life sciences companies
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EDUCATION & RESEARCH
Academic and research teams translating science into learning that changes behavior.
Universities & academic institutions
Clinical research organizations
Scientific & nutrition research groups
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PUBLIC & COMMUNITY HEALTH
Organizations improving health outcomes across communities.
Public health outreach programs
Faith-based health initiatives
Government health agencies
LEARNING & DEVELOPMENT
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TRAINING & ENABLEMENT
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HCP EDUCATION
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SCIENTIFIC COMMUNICATIONS
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CURRICULUM DEVELOPMENT
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CONTINUING EDUCATION
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RESEARCH TRANSLATION
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PUBLIC HEALTH EDUCATION
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COMMUNITY HEALTH EDUCATION
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PATIENT EDUCATION
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BEHAVIOR CHANGE
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NUTRITION EDUCATION
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MATERNAL & CHILD HEALTH
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LEARNING & DEVELOPMENT ⦿ TRAINING & ENABLEMENT ⦿ HCP EDUCATION ⦿ SCIENTIFIC COMMUNICATIONS ⦿ CURRICULUM DEVELOPMENT ⦿ CONTINUING EDUCATION ⦿ RESEARCH TRANSLATION ⦿ PUBLIC HEALTH EDUCATION ⦿ COMMUNITY HEALTH EDUCATION ⦿ PATIENT EDUCATION ⦿ BEHAVIOR CHANGE ⦿ NUTRITION EDUCATION ⦿ MATERNAL & CHILD HEALTH ⦿
WHat WE build
Snapshot of recent eLearning builds
wHY WE WIN
In their words, not ours
WHERE WE SHOW UP
Delivering to the teams helping people live well
Trusted by and presented to the world's leading health and wellness brands, universities, and public health partners — 100+ eLearning courses over the past decade — backed by 30+ years of Welltivity studio expertise.
who WE are
The strength to live our purpose starts with informed wellness
Hi, I'm Michele — founder of Welltivity.
I believe each of us has a unique mission on this earth, and that we need strong minds and bodies to live it out in service of others. Strength doesn't happen by accident. It's built: through informed nutrition, intentional movement, and the everyday choices that come from understanding how our bodies and minds actually work.
I live that belief on the trails I run, roads I cycle, in the open water I swim, and at the start line of every race. But long before any finish line, the real work was learning how to fuel the body and mind, turning aspiration into action through knowledge.
That's exactly the work Welltivity does for the brands, researchers, and public health teams we partner with. They have the science that helps people live healthier, stronger lives. Our job is to make that science clear, engaging, and usable, so it reaches the people who need it and gives them what they need to live their own purpose well.
—Michele Schaafsma, Founder & Creative Director, Welltivity
Frequently Asked Questions
eLearning
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Most projects begin with a discovery sprint to align on audience and learning objectives, followed by instructional design, visual development, structured review support (Medical, Legal, Regulatory, and Quality Assurance — MLR/QA), and final delivery. Most projects run 8–16 weeks, depending on scope.
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We design interactive eLearning modules, microlearning courses, onboarding programs, and continuing education content — built to engage learners and drive real behavior change.
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We build courses using Articulate Storyline, Rise, and Adobe Captivate, allowing flexible design, interactivity, and LMS compatibility. We deliver SCORM-compatible packages designed to work with most learning management systems. We also support video-based learning and visual content developed in a variety of tools.
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Yes. We frequently transform existing presentations into interactive learning experiences with navigation, quizzes, and learner engagement built in.
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Yes. We support storyboard development, script writing, and instructional design to ensure content flows clearly and supports learning objectives.
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Absolutely. Many projects begin with existing materials. We collaborate with subject matter experts to organize content, clarify messaging, and modernize courses with updated visuals, improved usability, and enhanced learner engagement.
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Yes. We design courses using accessibility best practices, including structured navigation, keyboard usability, and screen reader compatibility aligned with accessibility standards.
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Send a brief or describe what you're working on using the contact form below or email hello@welltivity.com. We'll respond within one business day.
how can we help?
Whether you have a brief in hand or a half-formed idea, we’d love to hear it.
We’ll get back within one business day with thoughts, questions, and a path forward.
Submit the form below, or email us at hello@welltivity.net