INFOGRAPHIC DESIGN FOR NUTRITION, HEALTH & WELLNESS 

infographics that turn complexity into clarity

Welltivity transforms complex content into infographics that lead to “Aha, I get it!” moments. Built for HCP communications, patient education, brand goodwill, and teams dedicated to helping people live well.

Trusted by Nestlé Health Science, the Gerber Medical Hub, Metagenics, and Azura Vascular Care.

WORK WITH US ➜
See Recent Work

INFOGRAPHIC DESIGN

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INFORMATION DESIGN

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DATA VISUALIZATION

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VISUAL STORYTELLING

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MEDICAL INFOGRAPHICS

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HCP COMMUNICATIONS

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PATIENT EDUCATION

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SALES ENABLEMENT

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MULTILINGUAL INFOGRAPHICS

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CLINICAL POSTERS

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MEDICAL AFFAIRS

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SCIENTIFIC COMMUNICATIONS

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MARKETING COMMUNICATIONS

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INFOGRAPHIC DESIGN ⦿ INFORMATION DESIGN ⦿ DATA VISUALIZATION ⦿ VISUAL STORYTELLING ⦿ MEDICAL INFOGRAPHICS ⦿ HCP COMMUNICATIONS ⦿ PATIENT EDUCATION ⦿ SALES ENABLEMENT ⦿ MULTILINGUAL INFOGRAPHICS ⦿ CLINICAL POSTERS ⦿ MEDICAL AFFAIRS ⦿ SCIENTIFIC COMMUNICATIONS ⦿ MARKETING COMMUNICATIONS ⦿

what we do

Infographics

Three infographic slides with statistics and data charts. The first slide discusses the role of Big Size in serving and appealing to shoppers. The second slide shows a circle chart with percentages for audience perception factors like familiarity and reputation. The third slide highlights a crisis related to adult content, including estimated financial impact and increased duration.

Welltivity is a nutrition, health & wellness design studio building infographics that move complex content into clear decisions.

INFORMATION & VISUAL DESIGN

We reduce dense content to the points that matter most, then design the visual hierarchy and narrative flow that drives retention. Complex science, made scannable in seconds — and memorable after.

Yellow circle with a black number 1 in the center.

AUDIENCE-FIRST CREATIVE

Same science, different framing. We bring a fresh eye to dense content — patient to HCP, brand team to scientist — finding the angle that meets the audience where they are — and makes an impact.

A yellow circle with the number 2 in black

DATA VISUALIZATION

Charts, graphs, and stat displays designed for accuracy, clarity, and retention. Built to be referenced, not just read. Custom illustration and iconography tuned to your audience and brand.

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MULTI-FORMAT DELIVERY

Built once, delivered for every channel and language: print posters, digital infographics, social tiles, accessible PDFs, sales enablement assets. MLR-ready when your team needs it.

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why we’re loved

Four things that clients keep telling us

  • A black and white line icon of a content looking face with a key seemingly reaching into their brain to unlock what is within.

    “Mind meld.”

    Welltivity works as a trusted advisor, not an order-taker — anticipating what's needed, adding to the brief, and handing work back polished with the thinking already done. 

    Backed by Tiffany Martin, Senior Manager, Category Strategy, Nestlé Nutrition North America

  • A black and white line icon of a sports playbook, depicted as x’s and o’s with an arrow pointing the direction of the play.

    “An experienced, thoughtful team.”

    No interns. Senior creatives doing the work end-to-end means a knowledgeable team that understands your objectives from the start — and delivers when it matters most.

    Backed by Lyndsey Huss, Nutrition Science Manager

  • A black and white line icon of a plant sprouting from a laptop.

    "Brought our project to life.”

    Dense research and clinical data hand off as documents. They come back as experiences — visually engaging and narratively cohesive. Visual creativity isn't the bonus round. It's the deliverable.

    Backed by Sara Wilcox, PhD, Director, University of South Carolina, Prevention Research Center

  • A black and white line icon of an hourglass surrounded by a circular arrow, representing a fast pace.

    “At an impressive pace.”

    Tight first rounds, fewer revisions, and quick turnarounds. Speed isn't a tradeoff with quality here — it's built into how the process moves.

    Backed by Sunaina Tuli, Senior Brand Manager, Nestlé USA

Gerber Medical Hub logo with a stylized baby face inside the letter G

case study

gerber medical hub
contentious feeding science, turned into infographics parents trust.

Gerber’s Medical Hub asked Welltivity to translate dense feeding research on solid foods, heavy metals and brain development into a series of multilingual parent-facing infographics. The work earned a Merit Award for Web-based Digital Health and shifted brand perception measurably.

"It was well thought out, easy to read and understand."

— Survey respondent, Morning Consult parent panel

57%

more positive brand sentiment

86%

wanted to learn more

+38

pts on heavy-metal knowledge

FULL CASE STUDY COMING SOON

WHO WE serve

If your work helps people live well, we’re built to support you

We partner with CPG marketing teams, health and wellness brand managers, university researchers, and public health program leaders.

  • A black and white line icon of packages stacked on a pallet

    BRANDS & INDUSTRY

    Organizations bringing nutrition, health, and wellness solutions to market.

    • Global consumer packaged goods (CPG) and consumer wellness brands

    • Health, nutrition, and life sciences companies

    • Medical affairs and healthcare professional (HCP)-facing education

  • A black and white line icon of a browser window showing a graduation cap

    EDUCATION & RESEARCH

    Academic and research teams translating science into learning that changes behavior.

    • Universities & academic institutions

    • Clinical research organizations

    • Scientific & nutrition research groups

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    PUBLIC & COMMUNITY HEALTH

    Organizations improving health outcomes across communities.

    • Public health & government agencies

    • Patient & caregiver education

    • Pediatric & maternal health (AAP, WIC, CACFP)

MEDICAL AFFAIRS

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SCIENTIFIC COMMUNICATIONS

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HCP EDUCATION

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MARKETING COMMUNICATIONS

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MEDICAL EDUCATION

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BRAND MARKETING

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CATEGORY MANAGEMENT

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SHOPPER INSIGHTS

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RESEARCH TRANSLATION

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PUBLIC HEALTH COMMUNICATIONS

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PATIENT EDUCATION

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HEALTH LITERACY

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MATERNAL & CHILD HEALTH

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NUTRITION EDUCATION

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MEDICAL AFFAIRS ⦿ SCIENTIFIC COMMUNICATIONS ⦿ HCP EDUCATION ⦿ MARKETING COMMUNICATIONS ⦿ MEDICAL EDUCATION ⦿ BRAND MARKETING ⦿ CATEGORY MANAGEMENT ⦿ SHOPPER INSIGHTS ⦿ RESEARCH TRANSLATION ⦿ PUBLIC HEALTH COMMUNICATIONS ⦿ PATIENT EDUCATION ⦿ HEALTH LITERACY ⦿ MATERNAL & CHILD HEALTH ⦿ NUTRITION EDUCATION ⦿

WHat WE build

Snapshot of recent infographic builds

  • Clinical Workflow Posters for Medical Offices

  • Set of four educational posters and one tablet displaying information about baby development and teething, with a pencil on a light green background.

    Medical Professional Infographics

  • Infographic poster from Nestlé Health Science presenting research on amino acid-based formulas and pediatric enteral nutrition, including data, results, and conclusions with charts and icons.

    Clinical Research Summary Infographics

  • A digital presentation displaying five slides about retail engagement strategies, mountain top moments, and business performance, with a laptop centered among the slides on a beige background.

    Sales Enablement Infographics

  • Patient & Caregiver Education Infographics

    Patient & Caregiver Education Infographics

  • Consumer Education Infographics

    Consumer Education Infographics

WHy WE win

In their words, not ours

  • After viewing the infographic designed by Welltivity, 57% had more positive feelings about the brand.

    — Parent education initiative survey results, Gerber Baby Food Company

  • “After our US Medical and Regulatory Summit, we had a very positive reaction and great feedback on the infographic and the deck.”

    — Krys Araujo Torres, Global Head MSRO, Nestlé Health Science

  • “I love this infographic. You do such beautiful work. The video edits are perfect too.”

    — Jami H. Boccella, RD, LD, CLC, Medical Affairs Manager, Pediatrics, Nestlé Health Science

  • “I appreciate the creativity, thoughtfulness, and strategic thinking that goes into Welltivity's work. The end results have been the presentation of technical information in a simple, easy-to-digest graphic format that really stands out.”

    — Aimee Henrikson, Senior Medical Affairs Manager, Nestlé Health Science

WHERE WE SHOW UP

Delivering to the teams helping people live well

Trusted by and presented to the world's leading health and wellness brands, universities, and public health partners — 1,000+ infographics over the past decade — backed by 30+ years of Welltivity studio expertise.

Collection of logos from various health and nutrition organizations and companies.
Collection of logos from various health and nutrition organizations and companies.
A collection of logos from various organizations and brands, including Nestlé Health Science, Gerber Medical Hub, Metagenics, Azura Vascular Care, the American Academy of Pediatrics, NutriSystem, Boost, Garden of Life, WIC, and the National CACP Association.

who WE are

The strength to live our purpose starts with informed wellness

A woman in colorful cycling gear, wearing a white helmet and sunglasses, carrying a bicycle over her shoulder while smiling at the camera on a bridge near water with a large modern bridge in the background.

Hi, I'm Michele — founder of Welltivity.

I believe each of us has a unique mission on this earth, and that we need strong minds and bodies to live it out in service of others. Strength doesn't happen by accident. It's built: through informed nutrition, intentional movement, and the everyday choices that come from understanding how our bodies and minds actually work.

I live that belief on the trails I run, roads I cycle, in the open water I swim, and at the start line of every race. But long before any finish line, the real work was learning how to fuel the body and mind, turning aspiration into action through knowledge.

That's exactly the work Welltivity does for the brands, researchers, and public health teams we partner with. They have the science that helps people live healthier, stronger lives. Our job is to make that science clear, engaging, and usable, so it reaches the people who need it and gives them what they need to live their own purpose well.

—Michele Schaafsma, Founder & Creative Director, Welltivity

Frequently Asked Questions

Infographics

  • Most projects begin with a discovery sprint to understand your audience and goals, followed by information design, visual development, structured review support (Medical, Legal, Regulatory, and Quality Assurance — MLR/QA), and final delivery. Most projects run 3–6 weeks, depending on scope.

  • We design print posters, digital infographics, social tiles, accessible PDFs, sales enablement sheets, and multi-language versions; built once and adapted for every channel.

  • Yes. We work directly from study tables, clinical trial results, statistical analyses, and survey data to translate complex findings into clear visuals without losing scientific accuracy. Even a rough sketch is enough to get started.

  • Yes. We support citation-tracked, version-controlled workflows that align with medical, legal, and regulatory (MLR) review processes.

  • Yes, we support multi-language localization through vendor-managed translation workflows and layout adaptation.

  • Send a brief or describe what you're working on using the contact form below or email hello@welltivity.com. We'll respond within one business day.

  • An open, folded informational pamphlet about making baby food, with tips on introducing smooth peanut butter and using baby cereal, featuring step-by-step instructions and images.
  • A person with a striped shirt is pointing at a pamphlet about sound pollution, while another person with a light-colored shirt is holding the pamphlet on a table.
  • Person in medical scrubs holding a digital tablet displaying a scientific research summary about whey protein formulas and their effects on children's growth.
  • Presentation slide showing mountain peaks labeled 'Innovation Summit,' 'Long Range Planning,' and 'Joint Value Creation' with a heading asking 'How do we maintain the Mountain Top Moment?' and a footer listing strategic goals: 'Maintain Momentum,' 'Drive Retailer Collaboration,' and 'Fuel Category Growth.'

how can we help?

Whether you have a brief in hand or a half-formed idea, we’d love to hear it.
We’ll get back within one business day with thoughts, questions, and a path forward.

Submit the form below, or email us at hello@welltivity.net‍ ‍