case study
CLIENT: USC Prevention Research Center
PROJECT: Faith, Activity & Nutrition (FAN)
Turning Health Research into Scalable, Engaging eLearning
8
modules
30
day cadence
500+
graphics + interactions
23
state reach
The challenge:
Demand Outgrew the Room
A national-scale faith-based intervention couldn’t reach its audience without a digital path — and the digital path had to preserve the rigor of the in-person curriculum.
USC’s Prevention Research Center built the Faith, Activity & Nutrition (FAN) program targets church practices to address health disparities in under-resourced communities. The intervention worked. The problem was scale.
In-person training capacity capped reach.
Bringing evidence-based public health programs to life depends on well-trained people, but trainings often aren’t scalable.
Previous eLearning partner candidates were too inexperienced, slow, or overpriced, while Welltivity could hit all three marks on experience, speed, and ROI.
“Your group really offers a unique skillset that was instrumental in bringing our project to life.”
The solution:
Eight modules. Thirty-day cadence. National scale.
Welltivity translated the full FAN curriculum into a cohesive, interactive eLearning experience designed for three things:
01
clarity
Learning objectives mapped to the behavior-change outcomes USC's researchers had defined — nothing watered down, nothing skipped.
02
retention
Microlearning structure with knowledge checks, scaffolded chapters, and pacing tuned to keep facilitators and church leaders engaged through completion.
03
practical use
Ready-to-use facilitation tools: worksheets, conversation starters, and downloadables, built for church leaders to deploy on day one.
The build:
our process, start to finish
From kickoff with USC’s SMEs through launch — designed to preserve the rigor of the in-person curriculum, now as a digital self-guided resource.
Discovery + curriculum analysis
1
Multi-week kickoff with USC subject-matter experts to review the FAN curriculum, behavioral framework, and research foundation. We mapped existing materials into a digital learning structure, identified key teaching moments, and determined what content needed simplification, sequencing, or visual support for online delivery.
Instructional design + structure
2
Eight modules were designed for cumulative learning, each built with clear learning objectives, structured chapters, knowledge checks, and downloadable tools to support leaders implementing FAN in their communities.
Lessons were sequenced to balance depth with pacing with most participants completing each module in about an hour and reporting the timing as “just right.”
Visual + motion design
3
Custom visuals, mixed-media content, and interactive elements were developed to reinforce learning and improve usability. Video examples, downloadable resources, and real-world implementation ideas were integrated to support engagement and retention.
Participants consistently rated the visual layout, narration quality, and multimedia elements highly, with ratings above 4.0 out of 5.0 across all lessons.
BUILD + QA + LAUNCH
4
Modules were built in Articulate Storyline with SCORM-ready packaging on a 30-day cadence. Ongoing module-by-module QA and feedback cycles ensured navigation clarity, accessibility, and functional performance.
Pilot testing confirmed strong learner satisfaction and confidence, with participants reporting high usability, clear navigation, and readiness to implement FAN strategies in their communities.
Featured module:
module 3 — Sharing healthy eating Leadership
A representative slice of the eight-module curriculum: a chapter laying out healthy eating goals and shares for church leaders to carry these goals forward.
Built-in facilitator notes
Designed so a church leader can run the program with their team without a separate trainer.
Learner-led pacing
Each chapter unlocks at the learner's pace — essential for working professionals balancing church responsibilities.
Behavior-change anchored
Every interaction maps to a USC-defined behavior-change outcome, not engagement for engagement's sake.
The results:
The numbers — how pilot learners actually felt
Pilot participants evaluated the 8 lessons and overall training according to key models for evaluating online trainings and rated the program highly.
4.3
online-friendly curriculum
overall pilot rating, out of 5
4.4
would recommend to others
overall pilot rating, out of 5
4.4
mixed-media effectiveness
overall pilot rating, out of 5
08
modules launched
30 day cadence
4.4
confidence in skills post-training
pilot rating, out of 5
500+
graphics & interactions
custom-designed
“Where other initiatives had to stop during COVID, we were able to continue FAN Training as our whole program — online and self-led.”
Scale: 1 = strongly disagree, 2 = disagree, 3 = neither agree nor disagree, 4 = agree, 5 = strongly agree.
Ratings sourced from: Wilcox S., et al., Church Committee Engagement in and Evaluation of an Online Faith-Based Training in a National Implementation Study. Health Promot Pract. 2025 Aug 8:15248399251362162. doi: 10.1177/15248399251362162. Epub ahead of print. PMID: 40776786.
The voices:
What clients and learners said
Three voices from across the program — the senior researcher, the working facilitator, the church leader who completed the modules.
“
Your group really offers a unique skillset that was instrumental in bringing our project to life.
— Sara Wilcox, PhD
Director, USC Prevention Research Center
“
Having taken the in-person training before, I feel I got MORE out of it this way.
— FAN Training Participant
USC Online Training Pilot Study
“
Modules made it fun, while being in-depth and attainable.
— FAN Training Participant
USC Online Training Pilot Study
have a similar challenge?
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